About Us

THE STORY OF CAMILLA

Print Makers. Story Tellers. Adventurers. Artisans.

Camilla With Love
Camilla Franks is one of Australia’s leading fashion designers. She is the Founder and Creative Director of the CAMILLA brand, celebrated globally for her intricate, artistic prints, signature globe-trotting aesthetic and innovative designs, which bring stories from her travels to life through the magic of print.

The CAMILLA label launched at Australian Fashion Week in 2004, with a runway show that was designed to disrupt the industry. With no theatrics spared, Camilla created, choreographed and directed a fashion opera, which debuted the brand and set the stage for everything to come.

CAMILLA has evolved into a global print house and luxury brand with collections now sold in 55 countries across the globe. Prints are hand-drawn and painted by in-house artists, pieces cut and sewn by hand, and every embellishment is applied with exquisite precision.
The Eternal Journey
Twice a year, Camilla Franks heads off on a new global adventure to seek out inspiration for her next limited edition collection, immersing herself completely in each new place and in all its expressions: textiles, music, architecture, art, food, culture and daily life. With over 40,000 images, countless hours of footage, and a heart full of stories from her global wanderings, Camilla returns to Sydney to start the design process with her collective of in-house artists and designers. Each CAMILLA creation is a bespoke wearable artwork, designed with a meticulous print placement that falls beautifully across each and every body. Each piece is lovingly hand cut and sewn, beautifully artisan crafted, intricately embellished, and delivered to you with love.

Travel turns you into a story teller...

And story telling is at the heart of all our designs.

"Travel truly is the best muse. I’ve always been intrigued by the unexpected and unknown. It’s a treasure hunt that I want to play time and time again. Each trip is a whirlwind of immersing and learning, celebrating the beautiful patchwork that humans and Mother Earth weave together. We craft an itinerary laden with landscapes, food, music, architecture, history, people and places. We immerse ourselves in worlds where we don’t often speak the same tongue, but connect through the language of textile, colour, food, and sound. My prints have become a diary of my travels, communicating the essence of far-flung destinations, communities, and culture. A poetic collision of imagery and personal experiences."

OUR VISION IS TO COLOUR THE WORLD

WWe believe stories transport the soul and awaken the spirit. We believe in empowerment, diversity and freedom. We act with conscious and generous hearts. We are Print Makers. Story Tellers. Adventurers. Artisans. WE ARE CAMILLA.
Wearing Our Hearts On Our Sleeve
CAMILLA is much more than a luxury fashion brand. It is a platform which speaks from the heart to empower, break down barriers and bring about change.  We rise by lifting others and we remain committed to helping as many beautiful souls as we can. With each new place we visit, each face we see, and each voice that passes along knowledge to us, our eyes and our hearts open wider. We are always learning, always searching, always seeking out the ways we can do more.  CAMILLA is fiercely committed to protecting our beloved planet and giving back to all its beautifully diverse inhabitants. That’s why, for every online order, we donate $1 to one of three charities through i=Change.
Our Boutiques
Each CAMILLA boutique is inspired by Creative Director and Founder Camilla Franks’ global wanderings and designed to be a fully immersive sensory experience: an adventure for all senses, with endless details to discover and worldly inspiration to admire. At the 33 CAMILLA Boutiques globally (26 in Australia and 7 in the US) free-spirited souls will find a lavish playground and warm, welcoming atmosphere, with friendly, personalised styling services always available.

FIND A BOUTIQUE
For Every Body
We believe that everybody has the right to feel beautiful, no matter age, shape, size or colour. Fashion should be about celebrating everyone's unique identity, and we're here to do just that.